WASSERMAN MEDIA GROUP

EXECUTIVE CREATIVE DIRECTOR 2010-2016

Crafting Brand Narratives with Precision and Passion!

As the Executive Creative Director and Photographer at Wasserman Media Group, I've dedicated years to shaping brands' stories with finesse. Prior to my tenure at Wasserman, I helmed my own boutique design agency, The Machine Design, where our dedication to excellence caught the eye of the global sports leader Wasserman Group, leading to our acquisition in 2010.

At Wasserman, my mission was clear: to establish an internal Creative Services Department that would set the standard for innovation and impact. Over my six-year contract (2010-2016), I orchestrated a powerhouse team of designers, videographers, and project managers, guiding them in bringing captivating campaigns, compelling content, and unforgettable branding experiences to life.

As a hands-on Creative Director, I personally photographed most of the lifestyle, portraits, and product images while at WMG. I conceptualized and oversaw all creative projects from brief to execution, led brainstorming sessions, and often executed designs. Through my creative vision, my team delivered unparalleled quality, earning numerous accolades along the way, including several Addy Awards. Every project was a testament to my commitment to creativity, excellence, and exceeding expectations.

WASSERMAN DESIGN TEAM: Julius Deguzman, Dustin Chessin, Jarod Kennedy, Mark Hibdon, Jason Bump, Rodney Manabat, Austin Squire, and Brandon Christensen, Ryan Welch, Steven Shultz, and Eric Cheek.

CLIENTS: XBOX, Microsoft, Quaker Oats, APO Snow, Penny Skateboards, Quiksilver, Arnette Eyewear, Luxottica, Lucchese, Mountain Dew, Puma, Subaru, Dodge, Castrol Oil, Audi, Lenovo, Activision, Ortho, Tech Deck, Snow Summit Resorts, America’s Cup, Two-Two Motorsports, Ethika, Hoonigan, Hot Wheels, Nationwide, Rockstar Energy, Discount Tire, ESPN, Hart & Huntington, Mattel, Bel-Ray.